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Internet Marketing Strategy Article - Find out What's The Up-to-date Internet Marketing StrategiesLearn Internet Marketing Strategy article - "Make 2006 Your Most Profitable Year EVER with These 'Top 5' Up-to-the-Minute Strategies!" by Derek Gehl - CEO Internet Marketing Center.
Derek Gehl going to show you exactly how you can do it...!!! "Make 2006 Your Most Profitable
Year EVER
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It looks like a good move for all: you now have more choice over where your ads go, and Google gets to sell two sets of advertising instead of one. 2. Yahoo Search Marketing Solutions (formerly Overture) http://searchmarketing.yahoo.com/Overture, the previous industry leader, has been revamped and streamlined. In an effort to unify their brand, Overture was renamed Yahoo Search Marketing Solutions. Their next move was to simplify their entire sign-up process -- formerly one of their customers' biggest complaints. Yahoo has also made some changes to their program that should be welcomed by small businesses and online entrepreneurs: the deposit has been lowered to $5 from $50 and the monthly minimum of $20 has been scrapped, so even the tiniest Internet business can get in on the action! This brings them into line with Google's pricing. Things are looking up for the new Yahoo Search Marketing Solutions in 2006. Even though Google's AdWords seems to drive more traffic, advertisers point to better conversion rates in some markets for Yahoo, especially younger demographics. Try testing your pay-per-click campaign on both services to see which results in higher profits for your business! 3. The Challengers Although Google and Yahoo are the clear industry leaders, it can still pay to look at the smaller service providers. Although the traffic isn't as heavy on these sites, it's far easier and cheaper to get #1 rankings on these up-and-comers. Depending on how competitive your market is, you may want to test pay-per-click advertising with...
4. One to Watch Last but not least is the word that as of November 2005, Microsoft is ready to jump into the PPC business with MSN AdCenter. Building on the release of MSN Search and the explosion of MSN's MyPage network, AdCenter is poised to become a major player in 2006. Currently, MSN still displays search ads from Yahoo Search Marketing because of a contract that runs until July 2006, and AdCenter is still in the testing phase. That's the bad news. The good news is that MSN has had the advantage of seeing Google and Yahoo test out new models and has learned from their mistakes. With the clout of Microsoft behind it, AdCenter is a venue you can't afford to ignore. Once it's up and running everywhere, it should probably be your third choice for pay-per-click advertising, behind Google AdWords and Yahoo Search Marketing Solutions. STRATEGY #3:Harness the Power of the Biggest e-Commerce Opportunity of the Century!eBay gets serious traffic -- traffic from eager buyers who are ready and willing to make purchases online. And eBay is more than oddities and collectibles -- it's big, big business. In the first half of 2005, eBay members in the US alone sold over $10.6 billion dollars worth of goods to over 150 million registered users! This doesn't mean that you should neglect your web site and only sell on eBay, but it does mean that with a market that large, there are many ways to make it work for you... If you have a brick-and-mortar business, eBay can be a great source of extra business. Since you're already buying wholesale for your local market, it doesn't take a lot of extra effort to offer your goods online as well. This is especially effective for locally made, unique, or specialty items. If you can ship it for a reasonable price to customers who can't find it anywhere else, it's easy to make big profits. And whether you have an online OR offline business, eBay is a great place to clear out old stock. If you've sold out your inventory except for one pair of size 12 shoes, or an extra-small sweater, eBay is the perfect place to unload the leftovers -- for a profit. The same goes for your returns or damaged stock. As long as you're honest about the condition and pay attention to your customer service, you'll start building a reputation in the community that will lead to more sales down the road. No matter what kind of business you have (even if you don't have your own business yet!), with a market of 150 million eager buyers just waiting for your offer, eBay is one of the easiest ways to develop an extra revenue stream and boost your sales and profits in 2006! For more information about how you can use eBay to start a new business or explode your sales from your existing business, go to: http://www.auctiontips.com/. STRATEGY #4:Explode Your Sales with Your Own Personal Sales Team!Affiliate programs are not a new strategy, but they remain one of the most powerful tools you have at your disposal to grow your business in 2006. Want proof? IMC affiliate revenues for 2005 surpassed $1.9 million dollars and sent us thousands of lifelong customers we would have missed if we didn't have an army of affiliates sending us these fresh new leads. Running an affiliate program is probably the easiest way to get tons of interested visitors and buyers to your site. Other people will do all the work promoting your web site for you and you don't even have to pay them until you see the profits they bring in. There's no risk to you because, if they don't make any sales, you don't pay them! Doesn't that sound like your kind of workforce? Whether you're starting a new affiliate program or you already have one in place, there are a few key strategies you can use to skyrocket your affiliate revenues in 2006:
For more information about starting your own affiliate program, visit http://www.assoctrac.com/. STRATEGY #5:Get 30% to 50% More Sales in 2006 -- with ONE Simple Strategy!If you don't have a strategy for keeping in touch with your customers after they make a purchase from you, let 2006 be your year to succeed. It's a proven fact that anywhere from 30% to 50% of your buyers will buy from you again -- IF you offer them a second product! That's right: up to HALF of all people who have bought from you once will buy from you again. All you have to do is make an offer. For example, try sending an e-mail 7 to 10 days after their initial purchase to see how they like the product -- and let them know you have a related product that they might be interested in! But what if you don't have a second product to sell? You can...
*BONUS* STRATEGY #6:The Hottest Online Marketing Strategy for 20062005 was the year of the "blog explosion" on the Internet. The number of blogs more than doubled between June and December and will double again this year. Blogs (short for "weblogs") are a simple way for anyone to post new content in an easy-to-read web site format with the newest information always on top. Blogs are absurdly easy to start up and even easier to maintain. Some even let you post with your e-mail -- just sit down, write a letter, mail it to your blog address, and you're done. It's so easy that some people post a dozen times a day. But how can a blog benefit your business? Your blog can boost your ranking in the search engines, increase your traffic, and improve your credibility -- ALL of which will ultimately lead to more sales! Search engines love the content-rich element of blogs. If you blog about a specific subject, like your industry or hobby, people interested in that topic will visit your blog and read it often. With a well-written blog, it's easy to establish your credibility by demonstrating your expertise in your subject area. Over time you will develop relationships with your visitors -- which ultimately lead to more customers. Links to your sales site and product pages are a natural fit here, too. Watch for more updates on how you can boost your traffic and sales by starting your own blog in future issues of this newsletter! Final ThoughtsNow that you have some ideas about how to grow your business this year, it's time to get busy! With the tips in this newsletter, you now have the tools you need to increase your traffic by optimizing your site for the new world of search... try some new pay-per-click advertising venues to reach more customers... start an affiliate program to generate free advertising and explode your sales... follow-up with your customers to generate up to 50% more sales overnight... use eBay to reach their market of over 130 million buyers... or start a blog and establish your expertise in your field! 2006 is shaping up to be another record-setting year for online business, with 200 million more customers, 20% more sales, and more exciting developments that will undoubtedly change the way we do business on the Internet. And remember: all it takes is one successful technique to start seeing REAL growth in your sales and profits in 2006. Don't think you have to do everything at once! Choose one strategy, implement it, and get it making money for you... THEN move on to the next strategy! Here's to your success in 2006!
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